Digital Strategist

Schedules are flexible but deadlines are everything. We need self-starters who can handle the pressure and produce great projects. Team players only and no whining allowed!

Responsibilities

  • Partner with clients and team members to plan and execute online advertising and media campaigns
  • Optimize websites for search engine visibility (SEO)
  • Engage & participate with audiences through various social media channels
  • Report and demonstrate improvements in online advertising efforts
  • Plan & place media through various digital advertising outlets
  • Manage weekly, monthly, and annual advertising budgets
  • Interview and understand client business goals
  • Develop creative briefs and coordinate teams
  • Scope projects and participate in project definition phases
  • Improve online campaign efforts for clients in various industries
  • Don’t take “no” for an answer

Qualifications

  • Strong oral & written communication skills with both teams & clients
  • Excellent copywriting skills for advertising and online marketing
  • Extensive knowledge with white-hat Search Engine Optimization techniques
  • Experience with Google Analytics, Adwords, Adsense, and Webmaster Tools
  • Excellent presentation skills
  • Strong experience with various Social Media outlets
  • Work as a team, with and without supervision
  • Strong knowledge of advertising, social media, and online marketing, techniques including interactive ads, mobile advertising, and social campaigns
  • Strong understanding of reporting, charts, trends, and identifying changes in audience behaviors
  • Maintain working knowledge of new online marketing trends and technologies
  • Friendly, polite, organized, and efficient
  • Working knowledge with email platforms such as Campaign Monitor

Bonus Points

  • Existing agency experience
  • Familiarity with strong user-experience design techniques
  • Functional understanding of basic HTML concepts
  • Working knowledge with Base Camp & Highrise, or similar online
management software
  • Familiarity with content management & eCommerce solutions such as WordPress, Drupal, Expression Engine, and Magento