When the student governing body of one of the nation’s five largest universities needed a website overhaul, they turned to the experts at Purple, Rock Scissors. Partnering with UF’s student government leadership team, Purple, Rock, Scissors built the brand new site from the ground up. Creating a clean and informative user interface, visitors to the site can now easily navigate and identify all things handled by the UF Student Government.

To maximize site potential and lead visitors to the many services and programs offered by the UF Student Government, Purple, Rock, Scissors executed a tractable and goal-oriented funnel strategy. With the newly created site, whether you are interested in getting involved in campus activities or seeking out services provided by UF Student Government, Purple, Rock, Scissors streamlined the site architecture to accommodate the growing need for enhanced functionality, and implemented an easy-to-use Content Management solution that allows UF to stay on top of their website.

You can check out the new site at http://www.sg.ufl.edu

Tags: Client Work, University of Florida, Web Design