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Launched: LMG

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/Brand & Content
/Web / CMS / Replatforming

As full-service providers of video, audio, and lighting for big-name artists, corporate environments, events, and more, LMG came to us for a complete website overhaul to bring their top-notch services to center stage. We were challenged to feature their three main lines of business all in one place, while maintaining the individuality of each. To which we said...showtime.By defining specific user funnels and restructuring content to enable easy navigation, our team optimized the site to serve as a stronger tool for those looking to partner with LMG or learn more about their services.[blockquote cite="Mark Malta, Senior Creative & Engineer at PRPL"]“Developmentally, this site is truly ‘mobile first,’ with a lot of fun interactivity built from the bottom up and conditional image sources for speed.”[/blockquote]The responsive design gives prominence to dynamic video and delightful animations, visually separating each line of business with a cohesive aesthetic. Pulling all the online brand standards into one convenient place, we also provided a WYSIWYG styleguide to ensure quality and consistency for their updated look and feel.It was a true pleasure to partner with the visionary team at LMG, and we appreciate the high standard to which they hold their business and digital presence. In fact, a number of lovely thank you notes were exchanged upon site launch, and the relationship and transparency that developed between our teams over the course of the project made the process a breeze on both ends.[blockquote cite="Rich Tate, Director of Business Development & Marketing at LMG"]“In more than 25 years of web development, I’ve never put as much pure thought and energy into a site. It’s why I’m so proud of what we’ve done here as a team. The combination of PRPL’s designs, strategy, input, and energy combined with the hours of debate and brainstorming and editing on our end has produced something that I feel is very special. Our combined goal to achieve nothing but the best is why it is so good.”[/blockquote]Also worth noting, this was our first project internally that was run from soup to nuts using Atlassian’s JIRA and Confluence project management tools—and it was seamless for all parties.We look forward to teaming up on future projects in an ongoing relationship to help LMG shine, on stage and online.See this newness for yourself: www.LMG.net

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